Guyana continues to lag behind in terms of tourist arrivals compared to the rest of the Caribbean – 5th Jun 2013
According to the man who is in charge of Research and Statistics at the Caribbean Tourism Organization, Winfield Griffith, while Guyana’s increase in tourist arrival last year is encouraging, the country still needs to aggressively pursue new and emerging markets.
Griffith said when you compare Guyana to the rest of the Caribbean, the country continues to lag in terms of visitor arrivals.
He noted as one of the CTO’s most diverse destinations, Guyana is in a great position to promote its pristine Rain forest and Sustainable Development Tourism to the World.
Griffith said too that Guyana should also concentrate on developing market research which should be used as the basis for international tourism marketing campaign.
Griffith told Capitol News that Guyana has not been providing regular tourism arrival data to the CTO, which remains a major issue in the creation of reports for member states.
He said both the CTO and member states benefit from the submission of data on arrivals.
On the local scene, Minister of Tourism, Irfaan Ali has been urging individuals and companies in Florida, at an “Invest Guyana” forum to capitalise on the many business opportunities available in the country, which he describes as the gateway of accessing Latin American and the wider Caribbean.